Jennifer Cooke joined EDC in 2010 to work directly with Canadian companies and help them succeed in international markets. As the Director for Inclusive Trade, she leads a team that is focused specifically on helping more women and diverse Canadian entrepreneurs realize their global potential with confidence by removing barriers, creating an equitable playing field, and increasing accessibility to products and services. She’s inspired by Canadian entrepreneurs and believe strongly in the untapped potential to grow Canada’s economy by empowering more women, Indigenous, Black and racialized peoples, and those from the LGBT+ communities and/or living with disabilities, through business to scale and grow beyond borders. She’s committed to delivering the best customer experience by providing companies the knowledge and expertise they need to confidently make their mark in international markets.

Jennifer is a busy mom of two active girls who loves creating, trying new things and learning about new cultures. A graduate of UWO’s Richard Ivey School of Business, she grew up in Burlington, Ontario, and has enjoyed a variety of experiences working both in large multinational corporations, and as part of an entrepreneurial start-up. Jennifer’s knowledge is enriched by international work experiences in the US, the UK and Mexico. She’s bilingual in both English and French with a sprinkling of Spanish.