Bangladesh has made significant progress on economic and market reform over the past decade. The country’s becoming an attractive destination for investors due to its large population, low-cost labor, and proximity to India and China. The business environment has shown signs of improvement in recent years, but poor infrastructure, corruption and the absence of effective, long-term institutional support for private-sector development continue to challenge companies operating in the market. The market is price sensitive, and Canadian companies should aim to sell with quality as a differentiator.